
Bathing Ape's head honcho, Nigo sounds off on five major topics regarding his brand and it's 15th anniversary for the complex magazine.
“I don’t think our clothes are so expensive; we make things in a very similar system to high-fashion designers… But we are interested in casual clothes. People get our jeans, tees and sweats confused with mass-produced consumer items. We respect the spirit of what we want to do over financial considerations—that’s consistent with our motto, I think.” Nigo
To read the rest of what Nigo had to say:
SoHo