Saturday, January 17, 2009

My Ear to the Ground: Showcase

When you are an artist there are constantly a dozen people trying to influence you because everyone has a different vision for you from the way you should look to the way that you deliver your craft. With that said you can only imagine how difficult it is to find an artist that is actually unique; especially in hip hop. When one formula works for one artist a bakers dozen of other artist try to use that same formula and it becomes redundant and slightly annoying to listen to. The artist seen above goes by the name Showcase, he has a unique sound and a distinct style. One that doesn't seem to me like he is trying to be anyone else. While listening to his music I got the sense that he would be a perfect fit on the Star Trak label. They are always looking for a new sound, something like nothing else on the market. So far they have missed out on opportunities such as: Theophilus London, Mickey Factz, Curt@!n$, Janelle Monae, Santogold, Asher Roth and Charles Hamilton. However they capitalized on signing artist like Teyana Taylor and Chester French. Showcase's music speaks for itself, we'll just have to wait and see how his career progresses.
-side note-
He is also working on a clothing line called Candy Fresh.
For more on Showcase click here.